Most of us remember Bebo as that other social media platform you were on besides Myspace and Facebook, back in the days before Twitter. It turns out they’re still kicking, much to everyone in this office’s surprise when we saw the news that Twitch bought Bebo.
What interest does Twitch have in a third rate social media platform? None at all actually. Bebo stopped being about social media after bankruptcy and has shifted its focus to being a High School esports company. After the bankruptcy, they rebranded to be a streaming service provider similar to Xsplit, but for esports and they currently, host a High School Fortnite league.
So it is really no wonder, now that you know all the details why Twitch took an interest in Bebo. The acquisition reported cost under $25 million and Discord was also bidding on the company. Based on Linkedin profiles of ex-Bebo employees it looks like all of this took place sometime this month. You can see the former CEO of Bebo now lists his job as Senior Director of Product, Esports at Twitch. With the acquisition Twitch picked up the 10 person staff that make up Bebo as well as the IP of Bebo, the social network company turned esports streaming company.
So, what is next for Bebo’s team and the Bebo platform? Only time will tell for sure, but right now it looks like they’re going to be working together on Twitch Rivals. As the company prepares to face competition from other streaming services in the near future.